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Rolex

Datejust

2025 | Fluted Bezel | Two-Tone Oyster Bracelet | Green Dial | 278273

 
Price: $22,500.00
Pickup available at Asset Appeal Retail Flamingo

Usually ready in 1 hour

DESCRIPTION

The 2025 Rolex Datejust 31 Ref. 278273 with green dial and factory diamond 6 o'clock hour marker is a beautifully distinctive and subtly sophisticated configuration — one that combines the vibrancy of Rolex's most fashionable colour with a uniquely restrained and considered factory diamond detail that speaks volumes to those who notice it. Presented here in brand new condition as a complete set with original box, papers, and warranty card, this is a genuinely individual and highly wearable Datejust for the discerning buyer.

The green dial has become one of the most sought-after and culturally resonant dial colours in the current Rolex catalogue — its rich, verdant tone projecting a confident, contemporary vitality that has made green dial Rolex references among the most photographed, discussed, and desired in the collector community. Fresh, bold, and thoroughly modern, the green dial gives this Datejust 31 an energy and individuality that white, black, or silver dial alternatives simply cannot replicate.

The factory diamond 6 o'clock hour marker is the quietly extraordinary detail that sets this configuration apart from every other green dial Datejust 31 in the market — a single, precisely factory-set diamond replacing the standard index at the 6 o'clock position, adding a subtle but genuinely meaningful touch of fine jewellery brilliance to the dial. Unlike a full diamond hour marker dial, the single diamond marker is a study in considered restraint — a detail that reveals itself gradually, rewarding close attention with a flash of genuine factory diamond brilliance that is wholly personal and deeply sophisticated. The factory designation confirms this diamond was set by Rolex at the point of manufacture, preserving the watch's full authenticity and collector value.

The fluted 18K yellow gold bezel frames the green dial with warm, precious metal prestige — its precisely machined grooves catching light with a brilliance that perfectly complements the dial's rich green depth. The two-tone Oyster bracelet in 18K yellow gold and stainless steel carries the warm golden tone through to the wrist, completing a cohesive and warmly distinguished aesthetic. At 31mm, the Datejust wears with the perfectly considered feminine proportion that sits beautifully between the delicate 28mm and the unisex 36mm. Powered by Rolex's in-house Calibre 2236 automatic movement.

Key Details:

  • Brand: Rolex
  • Model: Datejust 31
  • Reference: 278273
  • Year: 2025
  • Condition: Brand New
  • Dial: Green, Factory Diamond 6 O'Clock Hour Marker
  • Case: Stainless Steel, 31mm
  • Bezel: Fluted, 18K Yellow Gold
  • Bracelet: Two-Tone Oyster (18K Yellow Gold & Stainless Steel)
  • Movement: Rolex Calibre 2236
  • Water Resistance: 100m / 330ft
  • Includes: Complete Set (Box, Papers & Warranty Card)

Specifications

Watch Details

  • Box: Complete Set (Box, Papers & Warranty Card)
  • Year: 2025
  • Brand: Rolex
  • Model: Datejust
  • Condition: Brand-New
  • Reference Number: 278273

Case & Bezel

  • Case Material: Stainless Steel
  • Case Size: 31 mm
  • Bezel Design: Fluted
  • Bezel Material: 18K Yellow Gold

Dial

  • Dial Color: Green
  • Dial Specs: Factory Diamond 6 O'Clock Hour Marker

Bracelet

  • Bracelet Material: 18K Yellow Gold & Stainless Steel
  • Bracelet Design: Two-Tone Oyster

Shipping

Fully insured express shipping with signature confirmation.

Sales Tax

Nevada buyers are subject to sales tax unless a valid reseller certificate is provided.

Disclaimer

Independent dealer. Not affiliated with or authorized by Rolex or any other brand. All trademarks are the property of their respective owners and used for identification purposes only.

2025 Rolex Datejust 31mm | Diamond Six O'Clock Marker | Ref. 278273
2025 Rolex Datejust 31mm | Diamond Six O'Clock Marker | Ref. 278273

Buying through Asset Appeal MEANS PEACE OF MIND.

We understand the importance of a thorough inspection process to ensure the authenticity and condition of your timepiece. Our 25-point watch inspection covers every detail of the watch and its movement, leaving no stone unturned. Learn more about each point we focus on below.

Case and Serial Numbers: We verify the authenticity and consistency of the case and serial numbers, checking them against the manufacturer's records.

Case Condition: We carefully examine the case for any signs of wear, scratches, or damage.

Dial: We inspect the dial for any signs of discoloration, fading, or damage, ensuring it matches the manufacturer's specifications.

Hands: We check the hands for proper alignment, integrity, and correct shape.

Hour Markers: We examine the hour markers for consistency, alignment, and any signs of deterioration.

Crystal: We assess the condition of the crystal, checking for scratches, chips, or other damage.

Bezel: We inspect the bezel for any signs of wear, dents, or misalignment.

Bracelet/Strap: We examine the bracelet or strap for wear, flexibility, and the presence of any genuine brand markings.

Clasp/Buckle: We ensure the clasp or buckle functions properly and bears the appropriate brand markings.

Movement: We carefully examine the movement, assessing its condition, accuracy, and functionality.

Crown: We check the crown for proper operation, smooth winding, and the presence of the brand logo.

Case Back: We inspect the case back for any engravings, hallmarks, or other relevant markings.

Water Resistance: We test the water resistance of the watch, ensuring it meets the manufacturer's specifications.

Lume: We assess the luminosity of the hands and hour markers, verifying their brightness and longevity.

Date Function: If applicable, we test the date function to ensure it operates smoothly and accurately.

Power Reserve: We check the power reserve of the watch, confirming it aligns with the manufacturer's specifications.

Functionality: We test all watch functions, including any additional complications, to ensure they work as intended.

Engravings: We examine any engravings on the watch, verifying their authenticity and legibility.

Documentation: We review the accompanying documentation, such as the certificate of authenticity and warranty, ensuring they are genuine and consistent.

Database Check: We consult reputable databases to ensure the watch has a clean history and is not associated with any theft or fraud.

Rehaut Alignment: We examine the alignment of the rehaut, which is the inner edge of the dial, ensuring it is perfectly aligned with the hour markers.

Chronograph Function (if applicable): For watches with a chronograph complication, we test the accuracy and smooth operation of the chronograph function, including the start, stop, and reset functions.

Polishing Marks: We carefully inspect the watch for any signs of polishing marks, ensuring that no polishing or any previous polishing has been done professionally and does not compromise the original finish.

Strap/Bracelet Fit: We check the fit of the strap or bracelet, ensuring it is properly sized and comfortable for the wearer.

Laser Etching: We examine any laser-etched markings, such as the serial number or logo, to verify their authenticity and precision.

​By conducting this comprehensive 25-point watch inspection, we aim to provide our customers with peace of mind, knowing that their watch has been meticulously examined by our expert team.