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Las Vegas  ·  Custom Jewelry

Custom Jewelry
Designed & Made
in Las Vegas

Bring your vision to life with a one-of-a-kind piece crafted just for you. Engagement rings, wedding bands, pendants, and beyond — designed with expert guidance and built to last a lifetime.

★★★★★
5.0 / 5.0 183+ verified Google reviews
Custom jewelry design process — sketch, CAD model, handcrafted and finished engagement ring
What we create

Every Piece, Uniquely
Yours

From a single diamond solitaire to a fully redesigned heirloom, our Las Vegas custom jewelry service brings any vision to life with expert craftsmanship and honest, transparent pricing every step of the way.

01

Engagement Rings

The most important piece of jewelry you'll ever give. We work with you to design a completely custom engagement ring — your choice of diamond, setting, metal, and style — built to last generations.

02

Wedding Bands

Custom wedding bands in yellow gold, white gold, rose gold, and platinum. Simple and clean or pavé-set with diamonds — we design and create bands that complement your engagement ring perfectly.

03

Custom Pendants

Diamond pendants, initials, symbolic designs, or recreations of a beloved piece — our Las Vegas custom jewelry team creates pendants that tell your story in precious metal and stone.

04

Custom Bracelets

Tennis bracelets, bangles, charm bracelets, and more — custom-designed with your choice of diamonds, gemstones, and metal. A perfect Las Vegas custom jewelry gift for any occasion.

05

Earrings

Custom stud earrings, drop earrings, and hoops designed and fabricated to your exact specifications. Matched pairs in any metal, with diamonds or precious gemstones of your choice.

06

Heirloom Redesign

Transform a family heirloom or inherited piece into something you'll love to wear today. We preserve the sentimental stones and precious metal while giving the design a completely fresh, modern life.

How it works

Our Custom Jewelry
Design Process

Creating a custom piece is simpler than you think. Here's how our Las Vegas custom jewelry process works from first conversation to finished piece.

1

Consultation

Start with a free consultation — in our Las Vegas showroom or by phone. Tell us your vision, budget, timeline, and any inspiration you have. No commitment required.

2

Design & Quote

We create a design concept based on your brief and provide a detailed, transparent quote covering materials and craftsmanship. You'll know exactly what you're getting and what it costs.

3

Approval & Craft

Once you approve the design and quote, we begin crafting your piece. We keep you updated throughout and welcome feedback at every stage of the process.

4

Delivery

Your finished custom piece is inspected, polished, and ready for you. Pick it up at our Las Vegas showroom and wear something no one else in the world has.

Materials

Premium Metals & Stones
for Every Vision

Every custom jewelry piece at Asset Appeal is made with premium materials. We source conflict-free diamonds and ethically obtained gemstones, and work in all major precious metals.

Yellow Gold

Available in 14k and 18k. The warmest and most traditional metal for custom jewelry — timeless, durable, and beautifully complements all skin tones.

White Gold

Available in 14k and 18k, rhodium-plated for a bright white finish. Ideal for diamond settings where a cool, modern look is desired.

Rose Gold

Available in 14k and 18k. The romantic, warm blush tone of rose gold has become one of the most popular choices for custom engagement rings and bands.

Platinum

The most prestigious and durable precious metal. Platinum is naturally white, hypoallergenic, and ideal for securing high-value diamonds in custom settings.

Why Asset Appeal

Las Vegas's Most Trusted
Custom Jewelry Studio

We're not a chain. We're a locally owned Las Vegas jewelry store where every custom piece is personal — and every client is treated like the only one.

  • 01

    Expert Guidance

    Our team walks you through every decision — metal, stone, setting, style — with zero pressure and complete transparency. You'll feel confident at every step.

  • 02

    Transparent Pricing

    No surprises. Before we begin any custom work, you receive a full detailed quote. The price you approve is the price you pay — no hidden fees, ever.

  • 03

    Conflict-Free Stones

    All diamonds and gemstones used in our custom jewelry are ethically sourced and conflict-free. We are happy to provide documentation upon request.

  • 04

    5-Star Rated Service

    183+ five-star Google reviews from Las Vegas locals and visitors. Our reputation is built on honesty, craftsmanship, and the kind of service that turns customers into lifelong clients.

5.0Google rating
183+Reviews
100%Conflict-free
$0Hidden fees
Customer reviews

What Our Las Vegas
Jewelry Clients Say

See All Reviews →
★★★★★
"Jacob was extremely transparent and communicated with me the entire time. When I first called, they didn't have exactly what I wanted in-store, but they sourced it within 24 hours. Very impressive. I truly cannot recommend them enough!"
Verified Google Reviewer
Las Vegas custom piece
★★★★★
"Just wanted to say how happy I was that I found Asset Appeal. Jacob and AJ were very welcoming right off the bat. Way more honest and they truly care. I'll be coming back in the future."
Verified Google Reviewer
Las Vegas jewelry client
★★★★★
"I have now made two purchases from the Asset Appeal team. Jacob has been fantastic to work with from communication to execution — the entire process was flawless. Can't say better things about the Asset Appeal team."
Verified Google Reviewer
Repeat Las Vegas customer
Las Vegas Location

Custom Jewelry, Made
Right Here in Las Vegas

Asset Appeal is Las Vegas's premier destination for custom jewelry design, located at 9460 W. Flamingo Road, Suite 110 in the southwest Las Vegas Valley. We serve clients from across the Las Vegas metro area — Henderson, Summerlin, North Las Vegas, Spring Valley, Paradise — as well as visitors and destination clients from across the country.

Our Las Vegas custom jewelry service is built on a simple principle: your vision, our expertise, complete transparency. Whether you're designing an engagement ring for a proposal on the Strip, creating a custom wedding band to match your existing ring, or finally having that inherited stone redesigned into something you'll actually wear — we are the team to call.

Custom Engagement Rings in Las Vegas

The engagement ring is the most personal piece of jewelry most people will ever purchase. At Asset Appeal, we take that seriously. Our Las Vegas custom engagement ring service starts with a no-pressure consultation where we get to know your partner's style, your vision, and your budget. We then walk you through every option — diamond shape, cut quality, carat weight, setting style, and metal — and create a piece that is completely, unmistakably theirs.

Heirloom & Estate Jewelry Redesign

Do you have an inherited ring, a stone without a setting, or a piece of jewelry that carries sentimental value but no longer fits your style? Our Las Vegas custom jewelry team specializes in heirloom redesign — taking the precious materials from an existing piece and creating something entirely new that honors the original while giving it a fresh, wearable life.

Why Las Vegas Chooses Asset Appeal for Custom Jewelry

As a locally owned and operated Las Vegas jewelry store, every custom piece we create is handled personally by our experienced team. We don't outsource, we don't upsell, and we don't rush. We build long-term relationships with our clients — and many of our custom jewelry clients return again and again for new pieces, updates, and family milestones.

Visit Our Las Vegas Showroom

Asset Appeal Jewelry & Watches
9460 W Flamingo Rd, Suite 110
Las Vegas, NV 89147

(702) 374-5033
www.assetappeal.com

Store Hours

Monday 12:00 PM – 6:00 PM
Tuesday 10:00 AM – 6:00 PM
Wednesday 10:00 AM – 6:00 PM
Thursday 10:00 AM – 6:00 PM
Friday 10:00 AM – 6:00 PM
Saturday 11:00 AM – 5:00 PM
Sunday Closed

Areas We Serve

Las Vegas  ·  Henderson  ·  Summerlin  ·  North Las Vegas  ·  Spring Valley  ·  Paradise  ·  Las Vegas Strip

FAQ

Custom Jewelry Questions,
Answered

How long does custom jewelry take in Las Vegas?

Most custom jewelry pieces are completed within 3–6 weeks from the time the design is approved and deposit is placed. Rush timelines may be available for certain pieces — contact us at (702) 374-5033 to discuss your specific deadline.

How much does custom jewelry cost in Las Vegas?

Custom jewelry pricing varies widely depending on the type of piece, metal, and stones selected. Simple custom bands can start under $1,000, while custom diamond engagement rings typically range from $2,500 to $25,000+. We work with all budgets and provide a full transparent quote before any work begins — no surprises.

Can I bring my own stones for a custom piece?

Absolutely. We work with client-supplied stones all the time — inherited diamonds, family gemstones, or stones purchased elsewhere. Bringing your own stone can significantly affect the overall cost and adds a deeply personal element to your custom piece. Bring it in for evaluation and we'll let you know exactly what's possible.

Do you redesign existing jewelry in Las Vegas?

Yes. Heirloom redesign is one of our most popular custom jewelry services in Las Vegas. If you have an inherited piece, a ring that no longer fits your style, or a loose stone without a setting, our team will create a completely new design that preserves the sentimental value of the original materials while giving you something beautiful to wear today.

Do you use conflict-free diamonds?

Yes. All diamonds and gemstones used in our Las Vegas custom jewelry are conflict-free and ethically sourced. We are happy to provide documentation and discuss sourcing with any client who requests it. Lab-grown diamond options are also available upon request.

Do I need an appointment for a custom jewelry consultation?

Walk-ins are always welcome at our Las Vegas showroom, but for custom jewelry consultations we recommend scheduling an appointment to ensure our full attention is on you and your project. Call us at (702) 374-5033 or submit the inquiry form above and we'll set up a time that works for you.

Ready to Create Something
Truly One-of-a-Kind?

Custom jewelry consultations are free, no-pressure, and available in our Las Vegas showroom or by phone.